personal tour of SB HQ by Svein
 

check it out :

http://www.boardseekermag.com/featur...vered-157.html

That's a really cool video.

Couldn`t get sound to work so bet I missed explanation of why Isonic pictured early on was dated 2012 ???

Why was it ???

Interesting vid although sound quality quite off. Just prior to that iSonic 2012 explanation there was a lot of loud distortion and I had to close it down. Did anyone get more?

Looking this vid made me seasick. Urgh!

since i did NOT make this video, i take NO credit and NO blame :)

just thought i would share some info on Svein and SB ...

for the volume, there is a small circle @ bottom right to adjust volume - must be a European thing :)

enjoy it for what it is :)

hey - way too many smilies here :(

Apologies for negativity but it seems a bit of a marketing ploy to have boards already marked as 2012 ???

I realise it could be development towards 2012 but thought one of SB`s strengths was getting "improvements" to market quickly. ???

Isnt this one of things customers have complkained about;obselesence after a season or two ???

Like I see it, 2011 equipment is completely rounded up.
All product lines are marketed and ready as they are.

It's normal that SB continues with development for 2012.

Never ending story. It's the same in any business where a lot of development is involved.

So I think that we might have seen already some early 2012 beta models.

Nice to see behind the scenes. I did not realise it was such a big operation.

Yes, and this is only development & marketing.

Mass production is done by Cobra.