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Old 8th March 2008, 04:49 AM   #1
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Wink SUP and the power of marketing

SUP is in my opinion way over hyped and has little in common with windsurfing.

Itís incredible to watch the power of marketing.

I am impressed with the persuasive arguments that some sponsored windsurfers are putting forward for SUPís.

I suppose after all thatís one of the reasons why they are sponsored in the first place because they can influence people.
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